{"id":3632,"date":"2025-10-07T16:09:31","date_gmt":"2025-10-07T14:09:31","guid":{"rendered":"https:\/\/valmaseda.orbidi.online\/?post_type=proyectos&#038;p=3632"},"modified":"2025-11-10T20:46:47","modified_gmt":"2025-11-10T19:46:47","slug":"insectalia","status":"publish","type":"proyectos","link":"https:\/\/valmaseda.es\/en\/proyectos\/insectalia\/","title":{"rendered":"Insectalia"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"3632\" class=\"elementor elementor-3632\" data-elementor-post-type=\"proyectos\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8b9206d e-flex e-con-boxed e-con e-parent\" data-id=\"8b9206d\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-a448707 e-con-full e-flex e-con e-child\" data-id=\"a448707\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a884430 elementor-widget elementor-widget-heading\" data-id=\"a884430\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default translation-block\">Brand <br>Development<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5115deb elementor-widget elementor-widget-text-editor\" data-id=\"5115deb\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Insectalia was born with the aim and ambition of producing sustainable food, through the cultivation of insects, which are capable of providing enough nutrients to feed the world of tomorrow, without generating a negative impact on our environment and within a circular energy system.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6226c93 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"6226c93\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"291\" src=\"https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/Recurso-31-1024x373.png\" class=\"attachment-large size-large wp-image-2684\" alt=\"Recurso 31\" srcset=\"https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/Recurso-31-1024x373.png 1024w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/Recurso-31-300x109.png 300w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/Recurso-31-768x280.png 768w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/Recurso-31-600x219.png 600w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/Recurso-31.png 1535w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0114072 e-flex e-con-boxed e-con e-parent\" data-id=\"0114072\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3272dfd e-con-full e-flex e-con e-child\" data-id=\"3272dfd\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-59df5f5 elementor-widget elementor-widget-heading\" data-id=\"59df5f5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Values<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ca5ef92 elementor-widget__width-inherit elementor-widget-tablet__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"ca5ef92\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"comp-khq4xdf9\" class=\"Z_l5lU ku3DBC zQ9jDz qvSjx3 Vq6kJx comp-khq4xdf9 wixui-rich-text\" data-testid=\"richTextElement\"><p class=\"font_8 wixui-rich-text__text\"><span class=\"wixui-rich-text__text\">All that the brand carries inside, embodied in words and images that help us visualize and communicate who we are.<\/span><\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34646b4 elementor-widget__width-inherit elementor-widget elementor-widget-image\" data-id=\"34646b4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"450\" src=\"https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/insectalia_identidad-visual.004-1024x576.jpeg\" class=\"attachment-large size-large wp-image-2691\" alt=\"insectalia identidad visual.004\" srcset=\"https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/insectalia_identidad-visual.004-1024x576.jpeg 1024w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/insectalia_identidad-visual.004-300x169.jpeg 300w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/insectalia_identidad-visual.004-768x432.jpeg 768w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/insectalia_identidad-visual.004-1536x864.jpeg 1536w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/insectalia_identidad-visual.004-600x338.jpeg 600w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/insectalia_identidad-visual.004.jpeg 1920w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b566e9a e-flex e-con-boxed e-con e-parent\" data-id=\"b566e9a\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-6dbb23e e-con-full e-flex e-con e-child\" data-id=\"6dbb23e\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ec2a8e1 elementor-widget elementor-widget-heading\" data-id=\"ec2a8e1\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Logo<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6b91b46 elementor-widget__width-inherit elementor-widget-mobile__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"6b91b46\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The logo design is made up of the isotype and the word Insectalia.<br \/>A versatile isotype that allows us to easily convey the brand's message: its origin, its business, and its principles.<br \/>A subtle, clean and modern nod between plant origin and the product \"the insects\".<br \/>From the Pluto typeface, a customization work has been done to transform the brand into an element capable of transmitting our natural origin.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-fa48fe8 e-con-full e-flex e-con e-child\" data-id=\"fa48fe8\" data-element_type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-7ebd37c e-flex e-con-boxed e-con e-child\" data-id=\"7ebd37c\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b8cbc80 elementor-widget elementor-widget-text-editor\" data-id=\"b8cbc80\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Branding<br \/>Brand identity<br \/>Logo Design<br \/>Graphic design<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8bcbfe1 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"8bcbfe1\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"453\" src=\"https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/INS01_logo-horizontal-3x-1024x580.png\" class=\"attachment-large size-large wp-image-2695\" alt=\"INS01 logo horizontal 3x\" srcset=\"https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/INS01_logo-horizontal-3x-1024x580.png 1024w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/INS01_logo-horizontal-3x-300x170.png 300w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/INS01_logo-horizontal-3x-768x435.png 768w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/INS01_logo-horizontal-3x-600x340.png 600w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/INS01_logo-horizontal-3x.png 1062w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b86ee25 e-flex e-con-boxed e-con e-parent\" data-id=\"b86ee25\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-65ba431 e-flex e-con-boxed e-con e-parent\" data-id=\"65ba431\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5e4f656 e-con-full e-flex e-con e-child\" data-id=\"5e4f656\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8785d57 elementor-widget elementor-widget-heading\" data-id=\"8785d57\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Brand identity\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc45784 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"fc45784\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Graphic development of the set of elements that helps us to make the value proposition and personality of Insectalia tangible.<\/p><p>All those elements that will communicate the brand to customers, potential customers, competition, followers\u2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-792365b e-flex e-con-boxed e-con e-parent\" data-id=\"792365b\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b547269 elementor-widget elementor-widget-image\" data-id=\"b547269\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"534\" src=\"https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/10\/218-copia-min-1024x683.jpg\" class=\"attachment-large size-large wp-image-4178\" alt=\"218 copia min\" srcset=\"https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/10\/218-copia-min-1024x683.jpg 1024w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/10\/218-copia-min-300x200.jpg 300w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/10\/218-copia-min-768x512.jpg 768w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/10\/218-copia-min-1536x1024.jpg 1536w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/10\/218-copia-min-2048x1365.jpg 2048w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/10\/218-copia-min-18x12.jpg 18w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/10\/218-copia-min-600x400.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-4712c46 e-flex e-con-boxed e-con e-parent\" data-id=\"4712c46\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c700108 e-con-full e-flex e-con e-child\" data-id=\"c700108\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e98aeed elementor-widget__width-inherit elementor-widget elementor-widget-image\" data-id=\"e98aeed\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"516\" src=\"https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/etiquetas-1-1024x661.jpg\" class=\"attachment-large size-large wp-image-2727\" alt=\"Three fashion label tag mockups\" srcset=\"https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/etiquetas-1-1024x661.jpg 1024w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/etiquetas-1-300x194.jpg 300w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/etiquetas-1-768x496.jpg 768w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/etiquetas-1-1536x991.jpg 1536w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/etiquetas-1-2048x1321.jpg 2048w, https:\/\/www.valmaseda.es\/wp-content\/uploads\/2025\/09\/etiquetas-1-600x387.jpg 600w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-603c5a9 e-con-full e-flex e-con e-child\" data-id=\"603c5a9\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1e9c112 elementor-widget__width-inherit elementor-widget elementor-widget-image\" data-id=\"1e9c112\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div 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